Chewy, just sent him a PM asking him the same - awesome shirt isn't it? I need one. I bought the Boulevard leather jacket so certainly not ashamed to be riding a Suzuki. I removed the Suzuki sticker off the rear because it looks like an afterthought.
For my part I really like the Boulevard badge design and would only remove it from the tank if I had the bike airbrushed - which is very unlikely. I agree with the above post regarding Harley bashing. They do nothing for me but bagging the owners makes us as bad as we accuse them of being.
I like riding something that is uncommon and gets attention. Mine is pretty much stock but I had a truck driver pull up next to me at the lights on Saturday telling me how great my bike looks. He didn't ask what is was - probably because it doesn't really matter.
2007 Black M109R